Online reading assignments through the mid-term. For 8/31 The Psychology Behind Social Media Engagement Branding in the Age of Social Media For 9/5 The Complete Guide to Building Your Personal Brand For 9/10 Digital Marketing Guide from HubSpot For 9/12 Conducting a Social Media Audit For 9/14 Fake News, Hate Speech, and Social Media Abuse For 9/17 Developing Personas Exclusionary Personas For 9/19 What is the buyer’s journey? Why the buyer’s journey matters For 9/26 How to Advertise on Facebook For 10/1 How to Use Twitter Ads For 10/3 How to Master Twitter Marketing For 10/5 The Worst Social Media Fails of 2017 For 10/8 LinkedIn Top Company Pages of 2017 LinkedIn Advertising Guide
This is the class blog for SLU's CMM 4610: Social Media & Strategic Communication course. This blog is intended as a resource for students with useful links, reading assignments, and hosted posts for students.
Comments
Post a Comment
Please use respectful community standards in comments. I reserve the right to edit, delete, and post comments entirely at my discretion.